About the Show

Commerce Today delivers short, actionable updates on ecommerce and omnichannel technology. Each episode focuses on things you should be doing today to succeed in the ecommerce industry — no fluff, no filler.

Why This Show Exists

The ecommerce landscape changes fast — especially now with AI reshaping how buyers find and purchase products. Most content is either too theoretical or too vendor-driven to be useful. Commerce Today cuts through that noise with practical, experience-backed insights that ecommerce leaders can apply immediately.

Whether you're a B2B manufacturer launching your first online channel, a distributor modernizing your quoting process, or a retailer navigating omnichannel complexity — this show is built for you.

About Josh Warren

Josh Warren is the founder and CEO of Creatuity, an operations-led ecommerce firm with 25+ years of experience and 500+ projects. Based in Plano, Texas, Creatuity helps B2B manufacturers, distributors, and complex retailers build ecommerce that works — powered by AI agents and real operational expertise.

Josh specializes in Adobe Commerce, composable architecture, AI-driven commerce optimization, and ERP/PIM integrations. He's worked with companies ranging from mid-market to enterprise, across industries like manufacturing, distribution, and retail.

Topics We Cover

• AI in ecommerce
• B2B digital transformation
• Platform & architecture strategy
• Checkout & conversion optimization
• Subscription & replenishment models
• ERP & PIM integrations
• Omnichannel operations
• Incident management & site ops