Episode 2 · 16:01
Borrowing Adobe's Crystal Ball: 2022 Holiday Sales Forecasts
We borrowed Adobe's Crystal Ball to look at predictions for 2022 holiday sales online. Will Black Friday or Cyber Monday be the big day for online shopping this year?
Overall - if you’re having a hard time making holiday predictions based on current data, or if things seem weird in your data throughout the holiday season - it’s probably not you, it’s the economy and consumer behavior this year!
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